Growth Marketing Analyst
Company: VIOLA
Location: Cambridge
Posted on: February 19, 2021
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Job Description:
Do you want to be part of Boston s hottest up and coming
startup?
Insurify is one of the fastest-growing MIT FinTech startups and has
been recognized as a global Top 100 InsurTech company.
We re changing the way millions of people compare and buy insurance
with artificial intelligence, technology, and superior product
design.Founded in 2013, Insurify recently raised $23 million in
venture capital funding from top investors including Viola Group,
MTech Capital, Hearst Ventures, Nationwide Ventures and MassMutual
Ventures.
Our team is highly analytical, fast-moving, and focused on one
thing: getting more people to compare insurance quotes using
Insurify.ROLE DESCRIPTIONJoin Insurify s rapidly growing marketing
program and play a central role in shaping the company s growthOwn
and optimize Social and Display Marketing campaigns to deliver
against aggressive growth and ROI goalsAnalyze marketing and
customer data to identify trends and new opportunities for
growth.
Monitor marketing KPIs to be able to react to changes quickly and
decisivelyLearn cutting edge Marketing strategies, including
bidding techniques, the behind the scenes Marketing technology, and
ad creative optimizationsExperiment rapidly, employing a test and
learn framework and rigorous statistical analysis.
Drive new learnings across several aspects of Marketing, including
customer targeting, ad copy and creative, and on-site
experienceCollaborate with cross-functional teams including
Engineering, Analytics, Design, and Product to optimize campaign
performanceQUALIFICATIONSBachelor s degree with a strong academic
record, preferably in Economics, Business, Math, Statistics, or
similar quantitative concentrationExperience in performance based
Marketing or interest in learningStrong analytical skills and
comfortable dealing with large data setsAbility to thrive in a
high-growth, entrepreneurial, and ambiguous environmentExcellent
oral and written communication skills, with the ability to tailor
communication style based on the audienceAdvanced Excel skills
required; SQL skills are a plusBENEFITSEmployee stock options401K
planGreat healthcare planUnlimited vacation and sick timeFree
snacks and beverages every day in officeTeam lunches and
outingsFriendly office culture']PandoLogic.Category: Marketing &
Biz Dev, Keywords: Market Research Analyst
Keywords: VIOLA, Cambridge , Growth Marketing Analyst, Professions , Cambridge, Massachusetts
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