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Manager, Employer Brand and Recruitment Marketing

Company: Philips Electronics North America Corporation
Location: Cambridge
Posted on: July 23, 2021

Job Description:

Job Title

Manager, Employer Brand and Recruitment Marketing

Job Description

If you are a Colorado resident and this role is a field-based or remote role, you may be eligible to receive additional information about the compensation and benefits for this role, which we will provide upon request.  You may contact 888-367-7223, option 5, for assistance.

In this role, you have the opportunity to

Bring Philips brand story to life in a way that invites, excites and ignites top talent in North America primarily, and the Americas region by extension. In doing so, you’ll be helping Philips achieve its impactful mission and vision of improving 2.5 billion lives per year, by influencing the right professionals to want to work at Philips and help them land in the best fit roles at the right time. To deliver on this challenge you will be given the opportunity to dynamically balance strategic thinking with "hands-on" work.

You are responsible for

  • Build and deploy local marketing communication campaigns (from insights to execution) targeting the most critical talent segments in North America market.

  • Develop and maintain deep understanding and insights of the North America labor market, market trends & requirements and harness these to inform your branding strategies and consistently educate and influence key internal customers and stakeholders. 

  • Adapt the global digital employer brand strategy to the North America market, with a focus on leveraging the latest social tools and technologies to create a highly engaging candidate journey for top talent that reflects our brand values and is measurable.

  • Develop employment brand & talent referral programs and propositions that meet the business objectives of your local stakeholders, while ensuring alignment with our global Employment Value Proposition (EVP) framework and the ‘glocal’ Talent acquisition strategy.

  • Effectively manage and optimize Philips brand presence on the top North America career channels and social communities, leveraging assets from and ensuring compliance with the local Brand, Communications & Digital team.

You are a part of    

You will be joining a creative, passionate, and results-oriented global Recruitment Marketing team, with the freedom to concentrate on locally relevant and meaningful solutions. We are part of the broader Talent Acquisition (TA) Center of Expertise for Philips and are passionate about identifying, attracting, and acquiring exceptional and diverse talent in order to support our purpose to make life better for people around the world. You will report to the Global Head of Employer Branding and Recruitment Marketing and work closely with the local TA head and HR stakeholders to execute your ideas and plans successfully. You will also collaborate with the local Brand communications and Digital team to share resources and to align on brand identity and executional requirements. Your responsible market covers North America primarily, but expanding to the Americas region where possible. You will manage a Recruitment Marketing specialist responsible for Latin America.

To succeed in this role, you’ll need a customer-first attitude and the following

  • Degree in Marketing (Communications), Business, or a related field of study

  • Minimum of 5 years of experience in a marketing or brand communications-focused role; employer brand experience is strongly preferred.

  • Knowledge of the North America market, including cultural, social media and geographic nuances

  • Experience with digital channels / social media marketing is a must; experience with mobile solutions preferred

  • Proven ability to develop and implement creatively bold, “out of the box” ideas that are cost effective and measurable

  • Strong written and verbal communication and presentation skills

  • Proven ability to build strong stakeholder relationships and influence mutually beneficial outcomes

  • A self-starter – someone who is independently motivated and inspires others with their positive attitude and energy

In return, we offer you

In order to develop your full potential, we will offer you the flexibility, encouragement, and opportunities to keep you inspired and engaged. After all, working at Philips is more than a job. It is an experience full of amazing moments that will transform you in a lasting and positive way since together we can improve the world. 

US work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa. 

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum. Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways. 

To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog. Once there, you can also learn about our recruitment process, or find answers to some of the frequently asked questions

It is the policy of Philips to provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to race, color, ethnicity, religion, gender, pregnancy/childbirth, age, national origin, sexual orientation, gender identity or expression, disability or perceived disability, genetic information, citizenship, veteran or military status or a person’s relationship or association with a protected veteran, including spouses and other family members, marital or domestic partner status, or any other category protected by federal, state and/or local laws. 


As an equal opportunity employer, Philips is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance. 

Equal Employment and Opportunity Employer/Disabled/Veteran 



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Keywords: Philips Electronics North America Corporation, Cambridge , Manager, Employer Brand and Recruitment Marketing, Other , Cambridge, Massachusetts

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