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Intercontinental Global Marketing Operations (LATAM/MART REGIONS), Alzheimer’s Disease

Company: Biogen
Location: Cambridge
Posted on: November 20, 2020

Job Description:

Company Description

At Biogen, our mission is clear: we are pioneers in neuroscience. Since our founding in 1978 as one of the world’s first global biotechnology companies, Biogen has led innovative scientific research with the goal over the last decade to defeat devastating neurological diseases.

Job Description

Reporting directly to the Alzheimer’s Franchise Head in the BIR, the Associate Director, Commercial Operations - Alzheimer’s Disease for the BIR is responsible for supporting LATAM (Latin America) & MART (Middle East, Africa, Russia, Turkey) affiliates to maximize our Alzheimer’s portfolio.  The role will support affiliates across all aspects of commercialization and business performance: Strategy; Tactical Execution; Launch Preparation; Best Practice Sharing and Operational Excellence; and delivering on established KPIs. The role will work closely with Cross-Functional Partners across the BIR organization including Commercial, Medical, Value and Access, Regulatory, Customer Insights, and Digital at the Global, Regional, and Local levels.

Brand strategy development by partnering with Global, US, European Regional and BIR

Establishing a launch sequence and launch excellence strategy for affiliates across LATAM & MART

Affiliate opportunity identification

Reporting directly to the Alzheimer’s Franchise Head in the BIR

No direct reports but significant matrix leadership in the BIR diagnostics space

Affiliate planning process input, activation and tracking

Marketing campaigns and tactical pull through

Affiliate competitive readiness

Insight generation at regional and large affiliate level

State of art plans for Alzheimer’s launches across LATAM & MART

Best practice sharing and pull-through across regions

Patient forecasting; Insight and Analytics; gap analysis and solution identification

Generate reports and lead performance reviews and opportunities across LATAM & MART affiliates

Challenge and support affiliate performance while offering solutions to further optimize results

Establish strong relationships with Global/affiliate/regional teams across functions

Lead cross-functional teams, including broader Commercial functions, Market Access, Medical, Corporate Affairs, Supply Chain, Business Excellence, etc.

Qualifications

Experience:

10+ years in pharma / biopharma commercial / commercial marketing required

In market and global or regional experience highly preferred

Experienced in exceeding business performance at a local or regional level

Established and managed collaborations in a highly matrixed organization without direct authority

Experience in developing detailed product launch plans at a regional or local level

Proven track record of preparing and presenting strategies, plans, reports and performance to senior leadership

Strong project management experience

Travel- one to two times a month (post covid)

Skills & Behaviors:

Ability to effectively manage multiple priorities and tasks, while adapting to changes and evolving needs

Ability to effectively lead and influence stakeholders in a highly matrixed organization without direct authority

Ability to establish effective trust-based relationships with internal and external stakeholders

Highly independent and self-motivated

Highly collaborative and motivated by team success

Analytical thinking and problem-solving orientation

Education:

BS in marketing/biological sciences/clinical laboratory sciences

MBA or PhD in related field preferred

*LI-RD8

Additional Information

All your information will be kept confidential according to EEO guidelines.

Keywords: Biogen, Cambridge , Intercontinental Global Marketing Operations (LATAM/MART REGIONS), Alzheimer’s Disease, Other , Cambridge, Massachusetts

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