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VP of Growth Marketing

Company: VirtualVocations
Location: Burlington
Posted on: May 1, 2025

Job Description:

A company is looking for a Vice President of Growth Marketing.
Key Responsibilities

Develop and execute a comprehensive global growth marketing strategy focused on user acquisition and premium subscription growth
Lead and manage marketing and support teams to optimize user engagement and conversion rates
Collaborate with cross-functional teams to ensure brand consistency and alignment with product initiatives

Required Qualifications

Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred
10+ years of experience in growth marketing, particularly in leadership roles within B2C and B2B2C software companies
Proven track record of scaling user acquisition and revenue growth for freemium products
Deep understanding of digital marketing channels and experience with conversion rate optimization
Strong analytical skills and experience in data-driven decision-making

Keywords: VirtualVocations, Cambridge , VP of Growth Marketing, Executive , Burlington, Massachusetts

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