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Director, TTR Global Marketing

Company: Alnylam Pharmaceuticals Inc.
Location: Cambridge
Posted on: September 23, 2022

Job Description:

Job Description - Director, TTR Global Marketing (220513) Director, TTR Global Marketing ( Job Number: 220513 ) Overview Alnylam (Nasdaq: ALNY) is delivering on a bold vision to turn scientific possibility into reality, with a robust RNA interference (RNAi) therapeutics platform. As the pioneer in RNAi and the leading RNAi therapeutics company, we have always been uncompromisingly dedicated to translating the breakthrough science into transformational medicines to help as many people as possible. Long focused on rare and genetic diseases, our scientific advances are now allowing us to bring the power of RNAi therapeutics to more prevalent diseases and as a result, we are beginning to recognize the full potential of this new class of medicines. Alnylam is committed to its journey to become a top 5 independent, global biopharma company. We are already admired and recognized for our dedication to patients, company culture that empowers people to do their best work, track record of scientific innovation, social responsibility, and commercial excellence. Founded in 2002, and headquartered in Cambridge, Mass., Alnylam has over 1,650 employees at work across the globe. We are seeking smart, passionate, "change the world" kind of people who are ready to say, "challenge accepted" to our mission. Thanks to the commitment of every employee globally, Alnylam is proud to have been recognized as one of Fast Company's 2021 Best Workplaces for Innovators, a Science Magazine Top Employer three years in a row (2019-2021), a Boston Globe Top Places to Work seven years in a row (2015-2021), a Great Place to Work in Asia, Brazil, the U.K., and Switzerland, Searmount's 100 Best Companies and Best Companies for Dads, Bloomberg's Gender Equality Index, among others. Director, TTR Global Marketing will play a critical part in driving the commercial success of our TTR franchise with a particular focus on AMVUTTRA in ATTR amyloidosis. This role will be responsible for leading the development and execution of key global strategies, messaging, and materials for the brand. Collaboration across functions and regions are critical to be successful in this role. This role will report to the Vice President, TTR Global Marketing. Summary of Key Responsibilities

  • Drive development of Global launch strategy for AMVUTTRA in ATTR amyloidosis
  • Drive development and execution of a global brand strategic framework, positioning, concept, messaging and core materials supporting the expansion of our HCP and patient disease education strategy
  • Drive development and execution of a global brand strategic framework, positioning, concept, messaging and core materials supporting AMVUTTRA product communications
  • Partner with regional marketing teams to optimize our global brand campaigns and messages, as well as ensure global brand consistency
  • Effective management of global marketing operational budget
  • Partner with key internal stakeholders and regions (medical affairs, regional marketing, launch excellence, customer insights, training, market access, legal and regulatory) to ensure alignment across functions and flawless, compliant execution.
  • Provide effective management of global marketing operational budget Qualifications
    • BS/BA degree with over 10 years of pharmaceuticals experience ideally in rare or specialty diseases
    • Global marketing experience is required
    • Local brand marketing experience is highly preferred including experience with market development, launch and in-line brand management in highly competitive environments
    • A track record of success with strong HCP and patient / customer focus in a multi-disciplinary and matrix context
    • Demonstrable ability to work collaboratively in a dynamic and high-pressure environment
    • Excellent written and oral communication, presentation and facilitation skills
    • Strong analytical and problem-solving skills; ability to combine attention to detail with big picture perspective
    • If employed in the U.S., being fully vaccinated against COVID-19 as defined by the Centers for Disease Control and Prevention (CDC) is required Alnylam Pharmaceuticals is an EEO employer committed to an exciting, diverse, and enriching work environment.

Keywords: Alnylam Pharmaceuticals Inc., Cambridge , Director, TTR Global Marketing, Advertising , Cambridge, Massachusetts

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